News Releases

Embodied carbon has emerged as a critical consideration as the construction industry continues its mission of increasing sustainability.

The benefits of cool roofs are more or less universally accepted in warmer climates. However, some have questioned the merits of using them in northern regions where temperatures plummet in the fall and winter.

What makes PVC so durable? The Chemical Fabrics and Film Association – Vinyl Roofing Division, the trade association for the material, says it comes down to four major factors: heat-welded seams, combustion resistance, watertightness, and wind uplift rating.

PVC (vinyl) roofing is the high-performing, low-slope, single-ply roofing solution that is all these things and more.

According to the U.S. EPA, an estimated 332 billion pounds of construction and demolition waste are generated annually.

The rules for what constitutes a sustainable building material are rapidly changing, but PVC (vinyl) roofing membranes continue to lead the conversation – because they check multiple boxes. They reduce energy use, are durable, and can be recycled at the end of their useful lives.

Slow to catch and spread; self-extinguishes in seconds

Raising awareness among building owners that recycling can, and should, be part of roofing replacement projects 

The only roofing material that transforms into feedstock  

PVC roofing reflects 80% of sunlight, helps keep cities cooler